Introduction Four German wines and four French wines where placed side by side In a supermarked. They where paired for dryness/sweetness and price. A speaker on the top shelf played stereotypical German or French music on different days. This was done to test if the...
The following is an excerpt from: Hallsworth M, Berry D, Sanders M, Sallis A, King D, Vlaev I, et al. (2015) “Stating Appointment Costs in SMS Reminders Reduces Missed Hospital Appointments: Findings from Two Randomised Controlled Trials.” PLoS ONE 10(9):...
The following is from: Eran Dayan and Maya Bar-Hillel, “Nudge to nobesity II: Menu positions influence food orders” Judgment and Decision Making vol. 6 (2011): S333-S342. The paper contains two studies. here we will focus on the second, as it is an experiment in a...
The Following is an excerpt from: Johan Egebark & Mathias Ekström, “Can Indifference Make the World Greener?” September 12, 2013 Introduction When sending documents to a printer, the user can typically choose whether to print on both sides of a sheet...
This entry is an excerpt from a blogpost by Luc Boven from the London School of Economics blog “LSE Business Review“ Introduction The Government uses various policy tools to reduce alcohol consumption. There are restrictions on promotions, information...
Introduction A standard food setting served daily by caterers at thousands of conference venues, meetings and gatherings is the coffee break buffet featuring some high-energy snack (e.g. brownies) as well as what often seems like an obligatory healthy option (e.g....
The following is an excerpt from The Behavioural Insights Team, Annual update 2010-11, p. 16 Introduction In February 2011, HMRC – supported by BIT – began a trial to establish the impact of altering the messages sent in letters to encourage tax debtors to pay tax...
The following is from: Richard Thaler and Shlomo Benartzi, “Save More Tomorrow: Using Behavioral Economics to Increase Employee Savings,” Journal of Political Economy 112(2004): S164-S187. Introduction Over the past decade, there has been a rapid change...
The paper features three experiments, here we focus on the first one to give you an idea about the intervention and the results. The following text from: Shu, Lisa L., Nina Mazar, Francesca Gino, Dan Ariely, and Max H. Bazerman (2012), Signing at the beginning makes...
Exerpt from: Johnson, Eric J. and Goldstein, Daniel G., Do Defaults Save Lives? (Nov 21, 2003). Science, Vol. 302, pp. 1338-1339, 2003. Introduction Since 1995, more than 45,000 people in the United States have died waiting for a suitable donor organ. Although...
